Strategy implementation process is one way by which organizational objectives, strategies, and policies are put into action through the development of programs, budgets, and procedures. The organization is bound to fail in its goals if proper and effective strategies are not formulated and implemented. When about to implement a strategic plan, one inevitably confronts problems and risks such as the possibility of wasting limited resources, or the threat to self-esteem if one fails. Planning thus prepares one to overcome unexpected difficulties and to work in the most effective ways of reaching the set targets.

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Businesses are known to formulate excellent strategies but still do not attain competitive advantage and sustainability. Do you know why? This is mostly attributed to the fact that even with excellently formulated strategies, an organization will not realize its goals and objectives if these strategies are not well executed. This is why this article will focus on the strategy implementation process to help you put into action all the things required for the formulated strategy to be of benefit to the organization.

Characteristics of strategy implementation process

The strategic implementation process is of the following nature

• Strategy implementation is basically an operational process.
• For implementation to be done, there should be coordination among many individuals.
• Special motivation and leadership skills are needed.
• It concentrates on managing forces during action as well as on efficiency.

Components of strategy implementation process

The key elements in the strategy implementation process in a business include:

1. Organization

For successful implementation, you have to make sure that your strategy matches the type of organization.

2. Planning

Implementation of the strategy involves a series of activities. The activities should be well organized in a schedule i.e. properly planned.

3. Resources

Ensure you have the right people and resources to complete the implementation of the strategies.

4. Communication

Communicating the details of the strategy in the organization is essential. Written descriptions, procedures, images and drawings can serve as a basis for team meetings to answer questions, review progress, and find solutions to problems.

5. Monitoring

To avoid the deviation of results from the plan, ensure all the activities are on schedule and budget.

The process of strategy implementation

The following five steps describe the strategy implementation process:

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Common problems experienced in strategy implementation

• An implementation may take more time than originally planned.
• The information system inadequately monitored activities.
• Poor definition of key implementation tasks and activities.
• Lack of adequate leadership and direction from departmental managers.
• Uncontrollable factors in the external environment pose challenges, for example, political instability.
• Inadequately training for the lower level employees.
• The employees tasked with implementing the strategies may have limited capabilities.
• Competing activities may take attention off the implementation process.
• Major problems arising from uncertainties.
• Poor coordination of activities in the organization during the strategy implementation process.

Summary of steps in the strategy implementation process

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Strategic implementation process as part of the strategic management of the company plays an important role in achieving prosperity and competitiveness. Every business would benefit a lot from taking advantage of this process for their eventual growth and success in their respective industries.

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Source: TUKO.co.ke

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